Acting as a hub for its community of traders, Plus500 shares asset trading news, research and market intelligence from top commentators on its website and social media pages. The website also includes an extensive knowledge resource to enable traders to continue to hone their skills.
Investment in technology: a win-win scenario
In the past year, increased automation and user-friendly technologies have been developed in the face of uncertainty. This increased the attractiveness and accessibility of online trading channels to the point where the company received $ 1.1 billion in customer deposits in the first half of 2021. Plus500’s goal on “offering simplified and universal access to financial markets” fueled this achievement. The firm is continuing to expand its technology across devices, countries, and financial instruments.
In July 2021, the firm expanded its product offering with the launch of Plus500 Invest, a stock trading platform available in select European markets. The platform will be rolled out further across Europe in the second half of 2021.
Plus500 provides traders with real-time price alerts on their mobile devices, allowing them to stay on top of their game. Traders can now watch possible chances in global financial markets without jeopardising their employment.
Emphasis on education and knowledge of traders
On its website and social media pages, Plus500 has always provided cutting-edge trade analyses, market data, and real-time news releases.
The fintech group performs regular customer surveys to better understand consumer wants and change their offering accordingly in order to give best-in-class service.
Plus500 is constantly improving its teaching resources, such as the Traders’ Guide, so that clients can obtain a better grasp of the platform’s many trading tools, as well as the overall market dynamics and hazards connected with trading. In addition, a real-time market news stream was developed to keep clients informed about the newest market happenings.
Access to global news is more important than ever before
With so many economic and geopolitical developments taking on throughout the world, traders may find it tough to cut through the noise and discern what is significant. The presence of social media frequently intensifies already dramatic market movements, and tweets from well-known online celebrities simply add to the commotion. Plus500 enables traders to obtain insight into global events by showcasing the most significant and dependable daily market and financial news, ensuring that clients are kept up to date on the most recent and important market occurrences. As a result, you’ll be able to make more informed trading judgments. Traders can observe aggregate analysis of trading activity on their Plus500 platforms thanks to the availability of social sentiment indicators.
Continuing to follow the growth chart
Despite a significant spike in trading volume in 2020, Plus500’s well-established, experienced, and competent crew, combined with the adaptable nature of the technology powering its platform, the company will be able to continue to provide uninterrupted service to its customers.
Plus500 recently released a performance update for the first half of 2021, which ended on June 30. Based on its pre-pandemic performance, the company achieved considerable positive operational and financial momentum in the six months ending June 30. For the first half of 2021, the company reported revenue of $ 346.2 million and EBITDA of $ 187.6 million. Plus500 also recruited 136,980 new customers in the last six months, bringing the total number of active users to 333,940.
Through its sophisticated unique technological platform, the company aims to provide easy and universal access to global financial markets. A strong functional infrastructure and resources, a strong financial base and track record, and a customer-centric strategy will all help.