TAG: digital economy
Retail Media Revolution: Transforming India's advertising landscape
By Russhabh R ThakkarRetail media is undergoing a transformative phase in India, reshaping the dynamics of advertising and consumer engagement. This revolution, known as retail media, is not just another fleeting trend but a fundamental shift in the adver...
2 months ago
India's Digital Transformation: Empowering MSMEs for e-commerce growth
By Ashish Kumar and Harshvardhan Singh India's journey of digital transformation has been remarkable, characterized by the consistent development of a strong digital public infrastructure that now plays a pivotal role in the nation's progress. Celebrating...
3 weeks ago